Tuesday, February 9, 2010

The Strategic Purpose Of SWOT (Research Survey)

SWOT analysis diagram in English language.Image via Wikipedia

One of our grad students, Mike Finnegan, is doing his thesis research on the strategic purpose and uses of Strengths, Weaknesses, Opportunities and Threats (SWOT) analysis. In order to get feedback, he has placed a very short survey online.

Specifically, he is looking for executives, managers or people involved in strategic planning who have had experience using (or ignoring, as the case may be) SWOT analysis.

All your responses will remain anonymous. Likewise, his results, once his thesis is complete, will be made public.

If you fit the profile above, you can help Mike out by taking the survey.

If you do not fit the profile above, you can help Mike out by sending the link to the survey to someone who does fit the profile.

So, help Mike out!


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